As members of the Independent Jewelers Organization
(IJO), we travel each year to Antwerp, Belgium, the Diamond Capital of the
World, to purchase diamonds for our store and for our customers. The trip
is a rare chance for us to buy directly from the world's best diamond cutters
and dealers. This means real savings and a truly unique selection for our
customers. Read on to learn more...
Located just 30 minutes north of Brussels in northern
Belgium, Antwerp is home to literally thousands of the world's best diamond
cutters and polishers. It is a city whose history is the very history of
diamond cutting itself; a city whose stature among diamond cutters and whose
prominence in the development of diamond-cutting techniques date back to the
17th century. It was around that time that diamonds were discovered in
South Africa, a discovery that led to an enormous influx of rough diamond
material to Europe. The majority of it traveled through Antwerp, and the
city flourished. It flourishes still today as the world's leading diamond
center, where it is estimated that an astonishing 70% of the world's diamonds go
to be cut, polished and distributed.
In Antwerp, we are given the opportunity to purchase
diamonds in the most direct manner possible. We buy directly from DeBeers'
foremost diamond dealers, a collection of dealers and cutters who are
hand-selected by DeBeers based on their proven skill at cutting the rough into
fine polished diamonds and their ability to then sell those diamonds in the
marketplace. Buying directly from these dealers means we truly eliminate
the "middle man." Our diamonds are direct from the mine, to the cutter,
through us and to you.
Our purchases in Antwerp result in a truly unique
diamond buying experience for our customers - the finest selection at the very
best prices. We travel over 10,000 miles to avoid additional markups from
importers and distributors, and in turn pass along direct-from-the-cutter
savings to you. But our commitment doesn't stop there. In addition
to buying diamonds for our store, we offer our services as a diamond broker for
customers who prefer the "personal" touch of having their stone hand-selected
and delivered. You simply choose the size, cut, color and clarity of the
stone you desire and then rely on our expertise in hand-selecting a stone that
is guaranteed to please.
Few jewelers can offer the satisfaction of knowing that
your diamond was carefully and personally selected from among the world's
largest diamond collections. Few can offer the warmth in knowing that your
diamond made the shortest possible trip from the earth to your heart. We
offer you both.
If you are shopping for a diamond and are interested in
learning more about our Antwerp diamonds, please contact us. We want to be
your personal jeweler.